Trade Card: Stern Brothers, Dry Goods, 32, 34, & 36 West 23rd Street, New York

This trade card advertises Stern Brothers, a prominent dry goods store located at 32, 34, & 36 West 23rd Street in New York City. The front of the card showcases a detailed illustration of the store's building and Booth's Theatre, offering a glimpse into the bustling urban landscape of late 19th-century New York. The illustration is likely a bird's-eye view, depicting the store's impressive architecture and its prominent position within the neighborhood. The back of the card contains a full advertisement for the store, indicating a comprehensive promotional strategy. The illustration style and detail suggest a high-quality printing process, reflecting the sophistication and prominence of the Stern Brothers business.

Associated People/Businesses

• Stern Brothers

Geography

• New York City

Subjects

• Department stores
• Clothing trade
• Advertising cards
• Dry Goods

Physical Location

Arc.MS.56, Volume 23, Page 4