Trade Card - Stern & Sonneborn, Paterson, N. J., undated

A decorative trade card for Stern & Sonneborn, a clothing business in Paterson, N. J. The front features a colorful illustration of a young girl with curly hair and a red headband, enclosed in an ornate circular border, surrounded by a bouquet of red and yellow pansies tied with a blue ribbon. The business name and address, "217 & 219 Main St., PATERSON, N. J.," are printed below. The reverse side is an advertisement announcing a "FALL OPENING!" with a "Great assortment of the Latest Styles in Men's, Youth's, Boys' & Children's CLOTHING" and a "new stock of FALL AND WINTER OVERCOATS." It also states that Stern & Sonneborn are "Successors to CHARLES FEDER." The card exhibits visual features typical of late 19th-century advertising, including a colorful lithographic image and detailed text. 3.

Associated People/Businesses

• Stern
• Sonneborn

Geography

No geographic information available.

Subjects

• Clothing
• Retail trade
• Advertising
• Trade cards
• 19th Century
• Paterson, N.J.
• Fall fashions
• Overcoats
• Children's clothing
• Men's clothing
• Victorian era
• Lithography
• Flowers
• Girls
• Charles Feder

Physical Location

Arc.MS.56, Box 23, Folder 9