Trade Card - Bronner & Co., Hartford, Connecticut, Circa 1885

This trade card advertises the opening of a branch of Bronner & Co.'s Clothing Store at 20 Asylum Street in Hartford, Connecticut. The advertisement highlights Bronner & Co. as "the Largest Retail Clothing House in America," with its main establishment located at 610-618 Broadway, New York. The card promotes the new store opening with the promise of "GREAT SLAUGHTER IN PRICES!" The front of the card features a colorful illustration: on the left, a smiling boy in traditional Middle Eastern attire (turban, vest, loose pants) holds a scroll and a staff, framed by an ornate arch with Arabic script. To his right is a detailed map of Turkey and surrounding regions including Serbia, Bulgaria, Greece, and the Black Sea. A small scene of figures seated under a tree is depicted in the lower right. The reverse side of the card is a text-only advertisement, featuring bold, ornate Victorian-style typography characteristic of the period.

Associated People/Businesses

• Gustav Bronner
• Leopold Bronner
• Bronner, (Gustav)
• Bronner, (Leopold)

Geography

No geographic information available.

Subjects

• Clothing
• Retail trade
• Advertisement
• Trade cards
• Maps
• Middle East
• Turkey
• Hartford, Connecticut
• New York, New York
• 19th Century
• Victorian Era
• Commerce
• Bronner & Co.

Physical Location

Arc.MS.56, Box 23, Folder 9