Trade Card: Joseph Schermer, Dealer in Fine Boots, Shoes, Clothing, and Gents' Furnishings, Little Falls, New YorkThis trade card advertises Joseph Schermer's business in Little Falls, New York. The front of the card depicts a humorous scene of a shoe clerk fitting a woman with a boot that is far too large for her foot. The text on the front reads: "Joseph Schermer Dealer In Fine Boots Shoes, Clothing, Gents Furnishings, &C Main St. Little Falls. Putting her foot in it." The illustration is likely meant to be light-hearted and memorable, emphasizing the selection of footwear and clothing. The back of the card is blank.
Trade Card: M. Noah Cigar Manufacturer, Little Falls, New YorkThis trade card advertises M. Noah, a cigar manufacturer in Little Falls, New York. The front of the card features a striking graphic of a Native American figure, depicted in a stereotypical and potentially offensive manner. The image is likely intended to evoke the exotic nature of cigars and their origins, but it also reflects the racist attitudes prevalent in the 19th century. Below the illustration, the text clearly states the business name and address: "M. NOAH CIGAR MANUFACTURER," "Main Street next door east of the Cottage Hall, Little Falls, New York." The back of the card is blank. This trade card likely dates from 1867.