Business Card: Rochester Knitting Works, Max Lowenthal & Brother, Rochester, New York This business card advertises the Rochester Knitting Works, owned by Max Lowenthal & Brother. The front of the card displays the business name, address (428 to 438 East Main St.), and the establishment date (1868). The card's design is simple and understated, typical of late 19th- or early 20th-century business cards. The back of the card is blank.
Newman and Levinson Catalogue: Dry Goods and Knitting Guide This catalogue, published circa 1885 by Newman and Levinson of San Francisco, California, serves as both a price list for dry goods and a comprehensive guide to knitting. Printed by S.W. Raveley, it contains illustrations and instructions for various knitting projects. The catalogue reflects the business practices of a Jewish-owned dry goods store in late 19th-century San Francisco.
Trade Card: Max Lowenthal, General Agency for Knit Hosiery, Rochester, NY This trade card advertises Max Lowenthal, successor to J.D. Orne & Co., as a general agency for knit hosiery. The front of the card lists the business's services, including dealing in Zephyr, Balmoral, and hosiery yarns, and provides the address: 1 and 3 Market St., Rochester, NY. The card's design is notable for its use of approximately 12 different typefaces, creating a visually busy yet detailed look. The back of the card features a detailed advertisement for the Lamb Family Knitting Machine, priced at $60.00. The back is not just blank space, but also contains an advertisement.