Trade Card - Julius Falk (The Owl Shirt), Peru, Indiana, circa 1885

This color lithograph trade card advertises "The Owl Shirt," sold by Julius Falk, a leading clothier, hatter, and gents' furnisher in Peru, Indiana. The front of the card features a detailed illustration of a brown owl perched on a tree branch at night, holding a letter in its beak, with a crescent moon and stars in the background. The promotional text reads, "To begin and end well You should buy an 'OWL SHIRT.'" The verso of the card provides further details about the shirt, stating "Workmanship, Quality and Fit WARRANTED," and identifies Julius Falk as the seller, noting his business as "Leading Clothier, Hatter & Gents' Furnisher" in Peru, Indiana. The printer, "WOLF & CO., PHILA.," is also credited on the verso.

Associated People/Businesses

• Julius Falk (Leading Clothier, Hatter & Gents' Furnisher)
• Moses Falk (Founder of Falk Store)
• Falk, Julius

Geography

No geographic information available.

Subjects

• Clothing
• Retail trade
• Men's fashion
• Owls
• Animals in advertising
• Advertising
• Lithography
• Trade cards
• Peru (Ind.)
• Indiana
• Jewish businesses
• German-American businesses
• 19th century

Physical Location

Arc.MS.56, Box 20, Folder 11