Geography: Palmyra

This trade card advertises M. Lipsky, a clothing merchant located at 96 Andrew Street, Rochester, New York. The front of the card features an illustration of a woman's hand holding a cluster of red and yellow flowers. The business's address is printed beneath the illustration. [There is no information on the back of the card].

This trade card advertises M. Lipsky, a women's clothing store. The front of the card showcases a woman's hand delicately resting on a cluster of roses, suggesting elegance and femininity. The image is likely intended to evoke a feeling of luxury and sophistication associated with the store's merchandise. The address, 96 Andrew St. Bridge, is clearly visible. The back of the card is blank.

This is a national trade card advertising W. J. Austen & Co.'s Forest Flower Cologne. The card features a young woman with blonde curls wearing a straw hat. The illustration is set against a green backdrop. The back of the card has a full advertisement for the cologne. [The card was printed by C. Ulrich & Son. Ulrich, a Jewish merchant, operated a wholesale and retail dry goods store in Oswego, New York, in the late 19th century. He also printed trade cards, likely for other businesses in the area, as well as for his own products].

This trade card advertises M. Lipsky, a clothing retailer with locations at 241 North Clinton, Rochester, NY, and Palmyra, NY. The front of the card features a humorous illustration of a policeman taking a beer at the back door of a bar. The back of the card is blank. The card appears to be printed on cardstock, with black and white ink and a red border.